Sales and Marketing Diploma

An innovative Pitman Training Diploma that will give you an excellent understanding of the approach to marketing for prospects, as well as customer sales training to ensure the effective handling of leads and enquiries. You'll also study social media for business to give you a range of skills.

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Is this for you?

Our Sales and Marketing Diploma has been created to provide you with the essential range of skills needed to have a dual role in a smaller business, or undertake work in a customer facing capacity that demands an understanding of sales techniques. Every business needs loyal customers to buy or use their services in order to succeed, so the role of Sales and Marketing is to develop proposals that engage the customer and encourage a positive response.

Award and Associated Qualifications

Awarded 165 CPD points upon successful completion

Start Date

Flexible

Study Type

In centre, online, or a combination

Training Type

diploma

Duration

165 hours or 7 weeks full-time study

About this diploma

All businesses, whether large or small, need to have an approach to Marketing and Customer Sales that presents a compelling offer, supported by a strong sales technique. The rewards can be great if you convert enquiries well, and extend your success with referrals and recommendations from past customers. So if you want to present a winning CV, you’ll need to show that you understand all the essentials of marketing and sales, and have the approach and personality to be effective with customers.

Every business has a need for staff to interact with customers, and this Diploma will definitely boost your CV. You can then be confident that you’ll have valuable skills that will open up a whole world of opportunities. You get:

  • Flexible training which fits around your commitments
  • Support on hand from our friendly course advisors
  • The latest skills in demand by employers throughout Ireland

You can study the Pitman Training Sales & Marketing Diploma in centre, with our friendly course advisors available for support and guidance as and when you need it. Some of the course modules can be studied at home, and our Training Advisors will guide you on this. Once you’ve decided to go ahead, all you’ll need to do is contact your nearest Pitman Training Centre on 1800 532632. We will arrange for you to have an induction to show you around the centre and talk you through how our training works. There will be no waiting around and you can get started right away.

Aims and Objectives

In the Pitman Training Sales & Marketing Diploma, you’ll learn about sales preparedness, the value of integrity, prospecting for new business, promotional strategies, time management, along with many other subjects to ensure you have all the skills you’ll need to succeed. It is always a big re-assurance for our students that businesses throughout Ireland recognise the Pitman Training name, so that you can show you have been trained to the very highest level.

Courses Included

Below are some of the core courses included in this Diploma. In addition to these you'll study other courses such as Sales Preparedness and Sales with Integrity. You'll also have the option to choose any four social media courses (from a list of eleven).

Marketing Essentials

Over four lessons you’ll cover topics such as understanding what a marketing plan is, how to carry out appropriate research, how websites are designed to market a company, effective advertising and the four P’s of marketing products.

Marketing Mix

This e-learning course will help you understand the different elements of the marketing mix as well as the key marketing principles of product, price, place and promotion.

 

Time Management

Time management training increases your productivity and efficiency - and this is the perfect time management course for anyone who wants to get more done in less time. 

Event Management Essentials

Learn some tricks of the trade and really get to grips with event project management to ensure your events are always ones people are talking about for all the right reasons.

PowerPoint

Our PowerPoint training course will help you get to grips with this comprehensive presentation software. Flexible to study, you can choose the version of Microsoft Office you wish to study on; either 2013 or 2010. 

Sales Training

This is an online sales training course. It contains eight modules covering subjects such as the laws and ethics of selling, using market information, preparing and delivering a sales presentation to handling objections and negotiating. 

Elective Courses

In addition to the core courses you will also select one additional elective course of your own choice. Below are some recommendations but there is a wider list of courses available. Speak to a Course Advisor for more information.

WordPress for Business

Our online WordPress for Business training course is specifically designed for those wishing to learn how to create a business-focused website. You’ll learn about designing a site and how to physically create a website. 

 

Photoshop CC

If you're working towards a career as a Web Designer, then our Photoshop CC course will give you a great foundation and allow you to fully utilise the features of this highly versatile Adobe image and photo editing software.

Effective Business Communication

This excellent course will raise your game when it comes to business communication skills, which is often top of the list of qualities demanded by employers. 

Project Management Fundamentals

Split into four engaging parts, this course takes you through the full life cycle of a project in terms of defining what it is, planning every aspect, implementation, completion and evaluation of a project. 

Outlook

This flexible study Outlook course takes you through everything you need to use this popular email system as a work tool, from navigation and views through contacts and appointments, to tasks and folders.

Pre-Requisites

There are no specific pre-requisites required for this Diploma.

Finance Options

Wherever possible our training is tailored to your needs. The cost of our training programmes depend on the course(s) you choose and varies according to duration and breadth. Rest assured we have a number of payment options available to ensure the cost of training is affordable and can be worked alongside your other financial commitments. Common ways people fund their training include: - 

 

Self-Funded: 

  • Flexible payment plans to help you spread the cost* available at many of our centres;
  • You could opt to pay upfront.

 

 

Company Funded:

Requesting funding from your employers needn’t be a daunting task. Many employers support and encourage their employees with their professional development and consider it a worthwhile investment to fund any training required.

What we can help with:

  • Providing a comprehensive training programme outlining learning outcomes
  • Tailored personnel letters
  • Communication with finance departments to arrange payment options (upfront or payment plan*).

* Terms and Conditions apply. Speak to a Course Advisor for full information on the options available to you.

 

 

Career Path

With this Diploma you can look towards careers such as Sales Manager, Marketing Manager, Product Manager and be confident you have an excellent range of certified skills at your disposal.

Looking for prices?

Request more details or call the team on 1800 532632

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Simply enter your details below and we'll email you a copy of all the course details straightaway. 

Whats the difference?

We offer a range of training packages in a range of subject areas and can offer blended learning opportunities to best meet your needs.

Course

Our courses are practical in nature and focus on a single subject and can last anywhere from a few hours to a few days.

Diploma

Diplomas are designed to give you a complete skillset mapped to a specific career path and contain a number of core and elective courses.

Looking for prices?

Click below for more details or call us on 1800 532632.

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